Supporting Independent Retailers
We created Boost specifically with independent retailers in mind. Our magic mix of great products, great POR and great sales volumes adds up to one simple thing: a great big Boost for your bottom line.But profit isn’t the only reason to work with us. We only work with independent retailers. Helping them compete with big supermarket chains by offering them exclusives on our products, sharing our knowledge and marketing our products.
Why? Because we know how vital local shops are to the communities we all live in. Also because consumers love the incredible energy, sensational taste, and impossibly good priced products we make, and who are we to get in their way!
Today our products fly off the shelves, and our facts and figures prove it.
- Already the No.1 energy drink brand in Northern Ireland*
- No.2 stimulation brand in the UK**
- 77% of stockists agree Boost is a ‘must-stock’ range
- 93% of stockists agree the brand drives footfall
- Our 250ml sugar-free energy drink is the UK’s fastest selling
So, if you’re looking for ways to maximise sales and energise your business (and let’s face it, who isn’t), we’d love to talk.
*IRI Marketplace data unit sales 52 weeks to 01.01.17 Northern Ireland Convenience
**IRI Marketplace Data UK Symbol & Independent Channel 52 Weeks Unit Sales to 17.7.16
How to use:
Find here just what stocking Boost could do for your business.
Tips to sell more
Bunch us up
Displaying energy drinks together in one place makes it easier for your customers to find them.
Big us up
Use our free POS materials and ‘shelf talkers’ to grab attention and tell customers how good our products are. Once they’ve experienced Boost they’ll be back for more.
Contact us to request POS materials.
Chill us out
Customers who buy on impulse are more likely to choose chilled drinks, so keep your 250ml and 500ml products in the chiller, not on the shelf.
Show us off
Restock chillers regularly, because re-faced chillers aren’t just more inviting, they’re easier for customers to reach into.
Choose us wisely
It’s great to give customers a selection of Boost products to enjoy, but you’ll maximise your profits by choosing to stock our best sellers.
PMP it up
Stock PMP’s. These show customers good value for money and, in turn, drive purchasing both now and on repeat visits
Click for more information
“Boost is our best-selling energy drink - selling three times better than Red Bull. We have great feedback from our customers about Boost who particularly like the flavours.”
“The support and advice from the Boost team is phenomenal. They are enthusiastic and totally understand our business, and really it is no surprise the brand has had such success.”
“We find that we sell most of our Boost during the morning to workmen and people who need that pick me up to start the day.”
"It’s great to have a product to give us a point of difference. We can’t necessarily beat the multiples but we can offer something they can’t!”